Honors and Awards

2022

AMA Foundation William L. Wilkie “Marketing for a Better World” Award.

Gilbert Churchill Award for Lifetime Contributions to Marketing Research.

AMA Doctoral Consortium Faculty, University of Texas-Austin.

2021

Finalist, JM/Sheth Foundation Award for Long-term Contributions, Journal of Marketing.

2020

Finalist, Weitz-Winter-O’Dell Award for Long-term Contributions, Journal of Marketing Research.

2019

Society for Marketing Advances Distinguished Scholar.

AMA Doctoral Consortium Faculty, New York University.

2018

AMA-Irwin-McGraw-Hill Distinguished Marketing Educator Award.

Editor-in-Chief, Journal of Marketing (2018-2022).

AMA-Irwin-McGraw Hill Distinguished Marketing Educator.

2017

Fellow, American Marketing Association.

Finalist, Shelby D. Hunt/Harold H. Maynard Award, Journal of Marketing.

AMA Doctoral Consortium Faculty, University of Iowa.

2016

Duke University, Fuqua School of Business Elective Teaching Award. 

2015

AMA Doctoral Consortium Faculty, London Business School.

Emerald Citation of Excellence for 2015 for “What is Quality? An Integrative Framework of Processes and States,” Journal of Marketing with Peter Golder and Deb Mitra.

50 Marketing Thought Leaders Over 50, Brand Quarterly.

Nazabayev University Graduate School of Business EMBA Teaching Excellence Award (for Duke University).

2014

AMA Doctoral Consortium Faculty, Northwestern University.

50 Marketing Thought Leaders Over 50, Brand Quarterly.

2013

Harold H. Maynard Award, Journal of Marketing.

Finalist, William F. O’Dell Award, Journal of Marketing Research.

Finalist, John D. Little Award, Marketing Science.

Best Paper, Marketing Strategy Meets Wall Street, Goethe University.

50 Marketing Leaders Over 50 You Should Know, Global CMO Magazine.

AMA Doctoral Consortium Faculty, University of Michigan.

2012

Paul D. Converse Award.

University of Pittsburgh Distinguished Alumni Award.

Top 50 Business School Professors in the World, “Poets and Quants” and Fortune.

100 Web-Savvy Professors in 2012, BestOnlineUniversities.com.

AMA Doctoral Consortium Faculty, University of Washington.

2011

Co-Winner, Berry Book Prize, Strategy from the Outside In.

AMA Doctoral Consortium Faculty, Oklahoma State University.

2010

Montezelmo Fellowship, Visiting Scholar of Marketing Strategy and Innovation, Cambridge Judge Business School, Cambridge University.

Fellow, Sidney Sussex College, Cambridge University.

AMA Doctoral Consortium Faculty, Texas Christian University.

2009

Listed on the 2009 Dutch ESB Citation Top-30 (Economisch Statistische Berichten).

AMA Doctoral Consortium Faculty, Georgia State University.

2008

Mahajan Award for Career Contributions to Marketing Strategy.

Distinguished Marketing Educator of the Year, Academy of Marketing Science.

AMA Doctoral Consortium Faculty, University of Missouri.

2007

2007 Most-cited Scientists in Economics and Business (http://www.in-cites.com/nobel/2007-eco-top100.html)

2007 Dutch ESB Citation Top-30 (Economisch Statistische Berichten).

AMA Doctoral Consortium Faculty, Arizona State University.

2006

Bank of America Faculty Award, Fuqua School of Business, Duke University.

Honorary Professor of Marketing Strategy and Innovation, University of Maastricht, Netherlands, 2006-2008.

ISBM Academic-Practitioner Challenge, Silver Prize Winner.

Transformative Consumer Research Grant Winner.

AMA Doctoral Consortium Faculty, University of Maryland.

2005

T. Austin Finch, Sr. Distinguished Professor, Duke University.

AMA Doctoral Consortium Faculty, University of Connecticut.

2004

IBM Research Fellow, Duke University, Fuqua School of Business.

AMA Doctoral Consortium Faculty, Texas A&M University.

Co-chair, Association for Consumer Research Doctoral Consortium.

AMA Doctoral Consortium Faculty, Texas A&M University.

2003

MSI/Paul Root Award, Journal of Marketing.

Finalist, Best Elective Teaching-Weekend Executive Program, Duke University.

Academic Trustee, Marketing Science Institute, 2003-2009.

Board of Directors, American Marketing Association, 2003-2005.

AMA Doctoral Consortium Faculty, University of Minnesota.

2002

Best Paper, Marketing Science Institute.

AMA Doctoral Consortium Faculty, Emory University.

2001

Finalist, Best Elective Teaching Faculty-Weekend Executive Program, Duke University.

2000

Finalist, Best Elective Teaching Faculty-Daytime Program, Duke University.

AMA Doctoral Consortium Faculty, University of Western Ontario.

1999

Outstanding Reviewer Award (1996-1999), Journal of Marketing.

Mabel M. Chipman Teaching Excellence Award, University of Wisconsin.

AMA Doctoral Consortium Faculty, USC.

1998

AMA Doctoral Consortium Faculty, University of Georgia.

1997

Best Paper, Journal of Public Policy & Marketing, 1994-1996. 

Research Program Awards, UW-School of Business (also 1989, 1993, and 1995) 

AMA Doctoral Consortium Faculty, University of Cincinnati.

1996

Outstanding Reviewer Award (1993-1996), Journal of Marketing.

1995

AMA Doctoral Consortium Faculty, University of Pennsylvania.

1994

Total Quality Management Teaching Grant, UW-Madison School of Business.

1993

Winner, Marketing Science Institute’s Research Competition on “Seeing Differently: Improving the Ability of Firms to Respond to the Changing Needs of Customers.”

John G. Shutz Excellence in Marketing Award, UW-Madison School of Business, 1993.

Faculty Eagle for Integration of Technology into Courses, UW-Madison.

1992

“The Best Professors at the UW-As Chosen by the Students,” University of Wisconsin - Madison Pan-Hellenic Association and Interfraternity Council.

1991

Mu Kappa Tau “Marketing Professor of the Year,” UW-Madison School of Business.

1988

American Marketing Association Doctoral Consortium Fellow, UC-Berkeley.

Provost Development Scholarship, University of Pittsburgh.

1987

George E. Main Fellowship, University of Pittsburgh.

1979

Four year scholarship, Junior Achievement of Greater Cincinnati.